Landing page design that converts the traffic you're already paying to acquire.
Every click you pay for lands somewhere. If that somewhere isn't built to convert, you're subsidising your competitors. Our landing page design builds from the conversion outcome backwards — CRO-first design, sub-2-second load and copy built for the specific intent of the traffic hitting the page.
Trusted by teams at
We don't start with how a page should look. We start with what the visitor expects when they arrive, what objections they have, and what single action we need them to take — then design around those answers.
Across our landing page engagements, clients see an average 52% conversion rate improvement on the redesigned page versus the original. Measured against the same traffic source and audience over a comparable period.
Google's research shows conversion rates drop 20% for every additional second of load time. We build every landing page to load in under 2 seconds — no bloated page builders, no unoptimised images, no render-blocking scripts.
If your current agency feels like a cost centre,
it probably is.
- —Agencies that bill for hours, not outcomes
- —Juniors running your strategy
- —Vanity dashboards that don’t tie to revenue
- —Slow, quarterly reporting with no accountability
- ✓A senior pod across strategy and execution
- ✓Strategy from operators who’ve scaled ASX brands
- ✓Real-time revenue attribution, not impressions
- ✓Weekly ship cycles with a named Growth Lead
From strategy to live page, built to convert from day one.
CRO-first design, conversion-optimised copy, fast development and A/B testing — the full landing page stack.
Landing page strategy & wireframe
We map the visitor intent, message match from ad to page, conversion goal and page structure before a single pixel is designed — so every design and copy decision has a strategic reason behind it.
CRO-first design
High-fidelity page design built around conversion hierarchy — hero, value proposition, social proof, objection handling and CTA — with visual design that guides the eye to the action we want the visitor to take.
Copywriting optimised for conversion
Headline, subheadline, body copy and CTA copy written specifically for the intent of the traffic source — with messaging that matches what the visitor was promised in the ad, and answers their objections before they form.
Development & QA
Clean, fast development on your preferred platform — no page-builder bloat, no unoptimised assets, no broken mobile views. Full QA across device and browser before go-live.
A/B test setup
We set up A/B test infrastructure before launch so you can test headline variants, CTA copy, hero images and form lengths from day one — building a data set that compounds conversion gains over time.
Conversion reporting
Post-launch conversion reporting that tracks conversion rate, cost per conversion and estimated revenue per visitor — tied back to the specific traffic source so you can see the exact return on every landing page.
Discover. Strategise. Execute. Compound.
Discover
Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.
Strategise
A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.
Execute
A senior pod ships campaigns, pages and automation in weekly sprints.
Compound
Monthly executive reviews with forecasts, attribution and next-level plays.
Real Web Design results from real Australian brands.
A snapshot of the Web Design work we've shipped. Real numbers, signed off by the team that ran them.
Eden Hair Extensions
The Meat Store
Wiise
Aldi
Coogee Bay Hotel
Easy ORA DBA
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
Recognised by
As featured in
Whitehat vs the alternatives.
Three ways to work with us.
Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.
Project Sprint
A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.
- ✓One senior strategist, one channel
- ✓Weekly working session
- ✓90-day roadmap on day 7
- ✓Direct Slack / Teams line
Growth Retainer
A senior pod plugged into your business. Strategist, specialists and creative working in weekly ship cycles, all tied to a revenue number your CFO signs off on.
- ✓Dedicated Growth Lead + senior pod
- ✓SEO, Paid, Web or AI — any mix
- ✓Weekly ship cycles, monthly QBRs
- ✓Revenue-tied attribution dashboard
Embedded Partner
Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.
- ✓Fractional CMO / Head of Growth
- ✓Multi-pod execution capacity
- ✓Priority ship queue
- ✓Executive board reporting
Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.
Landing page design questions, answered straight.
Still got questions? Our team replies to every enquiry inside 24 hours.
What makes a landing page different from a regular web page?
A landing page has one job — to convert a specific visitor with a specific intent to a specific action. Unlike website pages, which serve multiple audiences and goals, landing pages remove navigation, eliminate distractions and focus every element on a single conversion outcome. That focus is why dedicated landing pages consistently outperform general website pages for paid traffic.
How long does landing page design and build take?
A standard landing page design engagement takes 3–4 weeks from brief to live — strategy and wireframe in week 1, design in week 2, copy and development in weeks 3–4. Complex pages with multiple variants or custom integrations may take 5–6 weeks. Our landing page design service shares progress at every stage and prioritises launch speed, so you're not waiting months to improve your conversion rate.
What platforms do you build landing pages on?
We build on WordPress, Webflow, Shopify, HubSpot and custom Next.js depending on your existing tech stack. We recommend the platform that integrates cleanest with your CRM, analytics and paid advertising setup — not the one that's easiest for us to build on.
Do you write the landing page copy or just design it?
We do both. Copywriting is not optional in our process — design and copy are developed together from the same strategy brief so they reinforce each other. Our conversion copywriters write specifically for the intent and objections of the traffic source hitting the page, not generic web copy repurposed from your website.
How do you measure landing page success?
The primary metric is conversion rate — the percentage of visitors who complete the desired action. We also track cost per conversion (for paid traffic), revenue per visitor (for eCommerce) and lead quality score (for B2B lead gen). We measure against a pre-engagement baseline so the improvement is visible and attributable.
How much does landing page design cost in Australia?
A single high-converting landing page from Whitehat covers strategy, conversion copywriting, CRO-first design, fast development and A/B test setup. Multi-variant pages or custom integrations cost more. Because our pages deliver an average +52% conversion lift on the same paid traffic, the build usually pays back within the first few weeks of media spend.
What makes a good landing page design agency?
A good landing page design agency starts with visitor intent and objections, writes the copy alongside the design and builds for sub-2.5s load — because conversion drops 20% per extra second. Look for A/B testing as standard and reporting tied to a pre-engagement baseline. Whitehat's CRO-first pages average a +52% conversion lift, backed by $650M+ generated for clients.
What's included in your landing page design service?
Our landing page design service includes landing page strategy and wireframe, CRO-first design, conversion-optimised copywriting, fast development and QA, A/B test setup and post-launch conversion reporting. Design and copy are built together from one strategy brief, and every page loads in under 2.5 seconds — which is how we deliver an average +52% conversion lift versus the original page.
Everything else we run in-house.
Your competitors
are compounding.
Catch up in 30 min.
A free strategy session with a senior strategist — no juniors, no sales pitch. Walk away with a 90-day roadmap, a revenue forecast, and a live teardown of your ad accounts.