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SEO Consulting Agency · Australia Sydney · Est. 2013

Senior SEO consulting that turns your in-house team into a ranking machine.

Your in-house team knows your brand. Our SEO consulting brings the strategic depth, the tooling and the 13 years of white-hat-only experience to build them an SEO roadmap that compounds long after our engagement ends — with no black-hat shortcuts and no risk of penalties.

$650M+
Revenue generated for clients
90 days
Avg to a fully actionable SEO roadmap
13 yrs
White-hat only, zero penalties
G
Trusted by 100+ brands for SEO strategy
Top 3% AU agencies

Trusted by teams at

Senior-only
Every engagement led by a strategist, not a junior

Every SEO consulting engagement at Whitehat is led by a senior strategist. Your roadmap is not handed to a graduate — you get the person who built the methodology, on your account, from day one.

90 days
Avg to a fully actionable, revenue-prioritised SEO roadmap

We audit, analyse and prioritise fast. Within 90 days you have a fully validated, revenue-prioritised SEO roadmap your team can execute with confidence — including quick wins and 12-month horizon plays.

Training
We upskill your team so the gains compound after we're gone

Consulting that builds dependency isn't consulting — it's lock-in. We embed knowledge into your team through structured training so your in-house capability grows with every sprint.

Why founders switch to us

If your current agency feels like a cost centre,
it probably is.

What you’re dealing with
The old way
  • Agencies that bill for hours, not outcomes
  • Juniors running your strategy
  • Vanity dashboards that don’t tie to revenue
  • Slow, quarterly reporting with no accountability
How we work
The Whitehat way
  • A senior pod across strategy and execution
  • Strategy from operators who’ve scaled ASX brands
  • Real-time revenue attribution, not impressions
  • Weekly ship cycles with a named Growth Lead
What's included

Everything your in-house team needs to rank and keep ranking.

One senior strategist, a revenue-prioritised roadmap and the training to make it stick.

🔍

SEO audit & gap analysis

A comprehensive technical, content and authority audit that identifies every gap between where you rank today and where the revenue opportunity sits — prioritised by impact, not effort.

🗺️

Revenue-prioritised roadmap

A 90-day quick-win plan plus a 12-month horizon roadmap — every item mapped to a revenue or traffic outcome so your team and leadership know exactly what they're building toward.

🎓

In-house team training

Structured workshops and ongoing coaching that upskill your writers, developers and marketers so SEO best practice becomes embedded in how your team works every day.

📊

Keyword & competitor research

Deep keyword universe mapping and competitor gap analysis — surfacing the queries your audience is typing and the gaps your competitors have left open for you to take.

🤝

Ongoing advisory retainer

Monthly or quarterly advisory sessions where we review performance, answer your team's questions, course-correct the roadmap and ensure momentum continues between sprints.

📈

Executive reporting

Clear, revenue-tied reporting your leadership team can actually read — organic sessions, rankings movement and estimated pipeline value, no vanity metrics.

Your team is capable — they just need the right strategy.

We hand you a roadmap your team can run with, starting in 90 days.

A senior Whitehat strategist audits your current SEO, benchmarks you against your top competitors and hands you a prioritised roadmap — yours to keep, whether or not you engage us long term.

Free Book a free SEO strategy session
How we work

Discover. Strategise. Execute. Compound.

01

Discover

Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.

02

Strategise

A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.

03

Execute

A senior pod ships campaigns, pages and automation in weekly sprints.

04

Compound

Monthly executive reviews with forecasts, attribution and next-level plays.

Client voices

Words from the people paying us.

★★★★★

“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”

Emma
VP of Marketing, Microsoft Australia
★★★★★

“Whitehat treats my business like it’s their own. They really valued our company’s values.”

Whitney London
Founder, Eden Hair Extensions
★★★★★

“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”

Eric Lowenstein
CEO, Tego Insurance

Recognised by

Google Premier PartnerMeta Business PartnerClutch Top 1000Semrush Agency PartnerB&T Agency of the Year 2024AFR Fast 100

As featured in

AFRSmartCompanyStartup DailyB&TThe CEO MagazineInside Retail
The honest comparison

Whitehat vs the alternatives.

Whitehat
Traditional agency
Other digital
Freelancer
Senior strategists
Senior-only
In-house only
Mixed (junior-led)
Solo
AI-native execution
Yes — every workstream
No
Sometimes
No
Reporting cadence
Weekly
Monthly
Monthly
Ad-hoc
Time to results
14 – 30 days
60 – 90 days
60 – 120 days
Variable
Senior strategists 01
Whitehat Senior-only
Traditional agency In-house only
Other digital Mixed (junior-led)
Freelancer Solo
AI-native execution 02
Whitehat Yes — every workstream
Traditional agency No
Other digital Sometimes
Freelancer No
Reporting cadence 03
Whitehat Weekly
Traditional agency Monthly
Other digital Monthly
Freelancer Ad-hoc
Time to results 04
Whitehat 14 – 30 days
Traditional agency 60 – 90 days
Other digital 60 – 120 days
Freelancer Variable
How we partner

Three ways to work with us.

Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.

6–12 weeks

Project Sprint

Best for: validating one channel or fixing a specific problem.

A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.

What’s included
  • One senior strategist, one channel
  • Weekly working session
  • 90-day roadmap on day 7
  • Direct Slack / Teams line
Outcome
A measurable ranking, ROAS, or CRO lift inside a quarter.
Scope a sprint →
12+ months

Embedded Partner

Best for: enterprise & ASX-listed brands with internal marketing teams.

Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.

What’s included
  • Fractional CMO / Head of Growth
  • Multi-pod execution capacity
  • Priority ship queue
  • Executive board reporting
Outcome
A senior in-house growth function without 12-month senior hiring cycles.
Discuss a partnership →

Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.

FAQ

SEO consulting questions, answered straight.

Still got questions? Our team replies to every enquiry inside 24 hours.

What does an SEO consultant do?

An SEO consultant audits your website, analyses your competitive landscape and builds a prioritised roadmap to grow organic search rankings and revenue. At Whitehat, every engagement also includes competitor research, technical recommendations and in-house team training — so the work compounds after the engagement ends.

How is SEO consulting different from an SEO retainer?

SEO consulting is strategy-first — you engage our SEO consultancy to audit, plan and advise rather than to execute every deliverable. It suits businesses with capable in-house teams that need senior strategic direction. An SEO retainer is a full-service engagement where we handle execution as well as strategy.

How long does it take to get an SEO roadmap?

Our standard SEO consulting engagement delivers a fully validated, revenue-prioritised roadmap within 90 days. That includes the technical audit, keyword research, competitor gap analysis, quick-win recommendations and a 12-month horizon plan — all ready for your team to action.

Can you train our in-house team alongside the consulting work?

Yes, and we recommend it. In-house training is a core part of every Whitehat consulting engagement. We run structured workshops with your writers, developers and marketing team so that SEO best practice becomes embedded in how your organisation works — not dependent on us being in the room.

Do you offer fractional SEO director services?

Yes. Our fractional SEO director service gives your business a senior SEO leader on a part-time basis — attending leadership meetings, aligning SEO to business objectives and overseeing your in-house team — without the cost of a full-time hire. Typical engagements run 1–3 days per month.

How much does SEO consulting cost?

SEO consulting at Whitehat runs as an ongoing advisory retainer, or a fixed project fee for a one-off audit and 90-day roadmap. Pricing reflects senior strategist time — every engagement is led by the person who built the methodology, never a junior. After a free strategy session we quote against the $650M+ revenue our white-hat approach has generated.

What should you look for in an SEO consultant?

A strong SEO consultant gives you senior-led strategy, a revenue-prioritised roadmap and the training to make your team self-sufficient — not lock-in dependency. Demand white-hat-only methods (we've had zero penalties in 13 years), transparent reporting tied to revenue rather than vanity rankings, and proof of outcomes: ours is $650M+ generated for clients across Australia.

When should a business hire an SEO consultancy instead of an agency?

Hire an SEO consultancy when you have a capable in-house team that can execute but needs senior strategic direction, an objective audit or upskilling. You engage us to plan, prioritise and train rather than deliver every task. Businesses without internal capacity are usually better served by a full retainer. Our consulting delivers a validated, revenue-prioritised roadmap within 90 days.

Do you offer SEO consulting in Sydney?

Yes. While we provide SEO consulting services to businesses Australia-wide, plenty of our clients are Sydney-based, so SEO consulting in Sydney is a core part of what we do — on-site or remote, including AI-driven search strategy. Whether you need a Sydney SEO consultant for a one-off roadmap or ongoing advisory, every engagement is senior-led and backed by $650M+ generated.

Now booking Q3 · 4 spots left

Your competitors
are compounding.
Catch up in 30 min.

A free strategy session with a senior strategist — no juniors, no sales pitch. Walk away with a 90-day roadmap, a revenue forecast, and a live teardown of your ad accounts.

180+
Founders & CMOs booked this year
24h
Average first reply time
4.9/5
Post-session rating
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