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Healthcare Marketing Agency · Australia Sydney · Est. 2013

The Healthcare Marketing Agency that gets patients booked.

Clinics, allied health, dental, cosmetic and telehealth practices. The healthcare marketing agency for AHPRA-compliant content, local SEO + Google Ads, and conversion-built booking flows. The marketing partner that knows the difference between a testimonial and an outcome claim.

+186%
New patient bookings
#1
Map pack across AU clinics
AHPRA
compliance baked in
G
AHPRA-aware · WCAG AA
Top 3% AU agencies

Trusted by teams at

+186%
Average new patient booking lift, YoY

Across 23 clinics. Booking-flow CRO + local SEO + Google Ads compounding.

#1
Map pack rankings across managed clinics

GBP optimisation, citations, review programmes and location-page templating.

AHPRA
Compliance baked into every piece of content

No banned testimonial claims, no comparative advertising, no outcome guarantees — ever.

Why founders switch to us

If your current agency feels like a cost centre,
it probably is.

What you’re dealing with
The old way
  • Agencies that bill for hours, not outcomes
  • Juniors running your strategy
  • Vanity dashboards that don’t tie to revenue
  • Slow, quarterly reporting with no accountability
How we work
The Whitehat way
  • A senior pod across strategy and execution
  • Strategy from operators who’ve scaled ASX brands
  • Real-time revenue attribution, not impressions
  • Weekly ship cycles with a named Growth Lead
What's included

Every lever a Healthcare Marketing Agency should pull.

Six disciplines. One senior pod. Industry-tailored playbook, weekly ship cycles, AI-native execution.

📍

Local SEO + map pack

GBP optimisation, citations, location pages, review programmes. Postcode-level dominance.

🎯

Google Ads + Performance Max

AHPRA-aware ad copy. Bid strategy tuned to lifetime patient value.

📆

Booking flow CRO

Conversion-built booking UX integrating Cliniko, Halaxy, HotDoc or your PMS.

Compliant content + SEO

AHPRA-compliant health content. AI Overview ranking without crossing claim lines.

Review + reputation programme

Compliant review acquisition, reputation defence, response management.

⚕️

Telehealth + multi-location

Multi-clinic SEO templating, telehealth funnel optimisation, AHPRA-aware paid coverage.

Ready to compound?

See what a senior Healthcare Marketing Agency can do for your numbers.

Free 60-min audit with a senior strategist. Walk away with a 90-day roadmap mapped to your industry's playbook.

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How we work

Discover. Strategise. Execute. Compound.

01

Discover

Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.

02

Strategise

A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.

03

Execute

A senior pod ships campaigns, pages and automation in weekly sprints.

04

Compound

Monthly executive reviews with forecasts, attribution and next-level plays.

Client voices

Words from the people paying us.

★★★★★

“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”

Emma
VP of Marketing, Microsoft Australia
★★★★★

“Whitehat treats my business like it’s their own. They really valued our company’s values.”

Whitney London
Founder, Eden Hair Extensions
★★★★★

“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”

Eric Lowenstein
CEO, Tego Insurance

Recognised by

Google Premier PartnerMeta Business PartnerClutch Top 1000Semrush Agency PartnerB&T Agency of the Year 2024AFR Fast 100

As featured in

AFRSmartCompanyStartup DailyB&TThe CEO MagazineInside Retail
The honest comparison

Whitehat vs the alternatives.

Whitehat
Traditional agency
Other digital
Freelancer
Senior strategists
Senior-only
In-house only
Mixed (junior-led)
Solo
AI-native execution
Yes — every workstream
No
Sometimes
No
Reporting cadence
Weekly
Monthly
Monthly
Ad-hoc
Time to results
14 – 30 days
60 – 90 days
60 – 120 days
Variable
Senior strategists 01
Whitehat Senior-only
Traditional agency In-house only
Other digital Mixed (junior-led)
Freelancer Solo
AI-native execution 02
Whitehat Yes — every workstream
Traditional agency No
Other digital Sometimes
Freelancer No
Reporting cadence 03
Whitehat Weekly
Traditional agency Monthly
Other digital Monthly
Freelancer Ad-hoc
Time to results 04
Whitehat 14 – 30 days
Traditional agency 60 – 90 days
Other digital 60 – 120 days
Freelancer Variable
How we partner

Three ways to work with us.

Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.

6–12 weeks

Project Sprint

Best for: validating one channel or fixing a specific problem.

A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.

What’s included
  • One senior strategist, one channel
  • Weekly working session
  • 90-day roadmap on day 7
  • Direct Slack / Teams line
Outcome
A measurable ranking, ROAS, or CRO lift inside a quarter.
Scope a sprint →
12+ months

Embedded Partner

Best for: enterprise & ASX-listed brands with internal marketing teams.

Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.

What’s included
  • Fractional CMO / Head of Growth
  • Multi-pod execution capacity
  • Priority ship queue
  • Executive board reporting
Outcome
A senior in-house growth function without 12-month senior hiring cycles.
Discuss a partnership →

Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.

FAQ

Healthcare Marketing Agency questions, answered straight.

Still got questions? Our team replies to every enquiry inside 24 hours.

What does a Healthcare Marketing Agency do?

A healthcare marketing agency builds patient-acquisition systems for clinics, allied health, dental, cosmetic and telehealth — local SEO, AHPRA-compliant content, Google Ads, booking-flow CRO and review programmes. As a medical marketing agency, we run every healthcare digital marketing channel inside AHPRA advertising rules, not around them.

How do you handle AHPRA compliance?

Every piece of content and every ad goes through an AHPRA-aware review before publication. No testimonial reviews on regulated treatments, no comparative claims, no outcome guarantees.

Do you work with single-location or multi-location practices?

Both. Single-location practices get hyper-local SEO + GBP focus. Multi-location practices get a templated location-page system with centralised paid + brand layer with local override.

Can you integrate with our practice management software?

Yes. We integrate booking flows with Cliniko, Halaxy, HotDoc, Power Diary, Coreplus and other AU PMS systems via API or embedded widget.

How much does a healthcare marketing agency cost?

Our healthcare marketing agency retainers scale with the number of locations and channels. Most single clinics invest across local SEO, Google Ads and booking-flow CRO; multi-location practices more. With a +186% average new-patient booking lift across 23 clinics, the retainer is sized against patient lifetime value.

What results can a medical practice expect from healthcare digital marketing?

Across 23 managed clinics our healthcare digital marketing delivers a +186% average new-patient booking lift year-on-year and #1 map-pack rankings, compounding local SEO, Google Ads and booking-flow CRO. Every result is achieved inside AHPRA advertising rules — no banned testimonial claims, no outcome guarantees — so growth never comes with a regulatory risk attached.

Which channels work best for a medical marketing agency?

For most clinics the highest-return channels are local SEO and Google Business Profile (driving #1 map-pack rankings), AHPRA-aware Google Ads bid to patient lifetime value, and booking-flow CRO into your PMS. As a medical marketing agency we sequence these to your catchment, which is how we lift new-patient bookings +186% on average.

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Average first reply time
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