Local SEO that gets you found by customers searching in their suburb, right now.
When someone searches for your service near them, your business needs to appear in the top three Google Maps results — not page two. Our local SEO services optimise your Google Business Profile, build local authority and create geo-targeted pages that put you in front of buyers at the exact moment they're ready to act.
Trusted by teams at
The local pack captures the majority of clicks for high-intent local searches. We optimise every signal Google uses to decide who appears there — profile completeness, proximity, authority and review velocity.
Across local SEO engagements. Measured by tracked keyword positions in the local pack, reported by suburb, category and competitor benchmark.
Consistent new reviews are one of the strongest local ranking signals. We build repeatable, compliant systems that make requesting and collecting reviews a natural part of your customer journey.
If your current agency feels like a cost centre,
it probably is.
- —Agencies that bill for hours, not outcomes
- —Juniors running your strategy
- —Vanity dashboards that don’t tie to revenue
- —Slow, quarterly reporting with no accountability
- ✓A senior pod across strategy and execution
- ✓Strategy from operators who’ve scaled ASX brands
- ✓Real-time revenue attribution, not impressions
- ✓Weekly ship cycles with a named Growth Lead
Local SEO services that cover every signal Google ranks on.
Full-stack local SEO — from your Google Business Profile to suburb-level landing pages and a review engine that runs itself.
Google Business Profile optimisation
A complete audit and rebuild of your GBP — categories, attributes, service areas, photos, Q&A and posts — aligned with the signals Google weighs most heavily for local pack placement.
Local citations
Consistent NAP (name, address, phone) listings across the top Australian directories and niche data aggregators — built and maintained to eliminate conflicting signals that suppress local rankings.
Geo-targeted landing pages
Conversion-optimised service-area pages for every suburb, city or region you serve — structured for local pack co-ranking and organic search, not spun-content doorways.
Review velocity programme
A systematic, Google-compliant review generation system built into your post-sale workflow — lifting review count, star rating and the recency signal that local ranking algorithms reward.
Local link building
Authority backlinks from Australian local news, industry associations, chambers of commerce and community sites — the off-page signals that separate pack leaders from the next page.
Reporting by location
Monthly local rank tracking by keyword, suburb and competitor, with visibility trend charts and a plain-English summary of what moved, why it moved and what's next.
Discover. Strategise. Execute. Compound.
Discover
Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.
Strategise
A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.
Execute
A senior pod ships campaigns, pages and automation in weekly sprints.
Compound
Monthly executive reviews with forecasts, attribution and next-level plays.
Real SEO results from real Australian brands.
A snapshot of the SEO work we've shipped. Real numbers, signed off by the team that ran them.
Eden Hair Extensions
Salesforce
Tego Insurance
The Meat Store
Aston Homes
Awake Academy
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
Recognised by
As featured in
Whitehat vs the alternatives.
Three ways to work with us.
Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.
Project Sprint
A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.
- ✓One senior strategist, one channel
- ✓Weekly working session
- ✓90-day roadmap on day 7
- ✓Direct Slack / Teams line
Growth Retainer
A senior pod plugged into your business. Strategist, specialists and creative working in weekly ship cycles, all tied to a revenue number your CFO signs off on.
- ✓Dedicated Growth Lead + senior pod
- ✓SEO, Paid, Web or AI — any mix
- ✓Weekly ship cycles, monthly QBRs
- ✓Revenue-tied attribution dashboard
Embedded Partner
Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.
- ✓Fractional CMO / Head of Growth
- ✓Multi-pod execution capacity
- ✓Priority ship queue
- ✓Executive board reporting
Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.
Local SEO questions, answered straight.
Still got questions? Our team replies to every enquiry inside 24 hours.
What do local SEO services include?
Local SEO services optimise your online presence so your business appears prominently when nearby customers search for your products or services on Google. As a local SEO agency we cover Google Business Profile optimisation, local citations, geo-targeted landing pages, review velocity and local link building — the full stack of signals Google uses to populate the local pack and local organic results.
How long does local SEO take to show results?
Most clients see measurable local pack movement within 30–60 days of profile optimisation and citation work going live. Sustained top-3 visibility typically follows within 90 days, with compounding gains as review velocity and local authority build over the following quarter.
Do you work with multi-location businesses?
Yes — multi-location local SEO is one of our specialities. We manage individual Google Business Profiles for each location, build location-specific landing pages and track rankings suburb-by-suburb so you can see which locations are performing and where we should focus next.
How do you get more Google reviews without violating Google's policies?
We build a compliant review-request system into your existing post-sale or post-service workflow — usually a short automated follow-up sequence that asks happy customers to share their experience. We never incentivise reviews or use review-gating practices that breach Google's policies, protecting your profile from risk while growing review velocity.
What's the difference between local SEO and regular SEO?
Regular SEO targets organic rankings nationally or globally; local SEO targets the Google local pack and localised organic results for searchers in a specific suburb, city or region. Local SEO uses different ranking signals — Google Business Profile quality, proximity, NAP consistency, review velocity and local authority — not just content and backlinks, which is why a dedicated local SEO company tends to outperform a generalist agency on map-pack rankings.
How much do local SEO services cost?
Local SEO services scale with the number of suburbs or locations you serve and your competitive market. Pricing covers Google Business Profile work, citations, reviews and local link building. After a free local SEO audit we quote exact figures — our clients average +220% local pack visibility within 90 days, so the return is clear before you commit.
What makes a good local SEO agency?
A good local SEO agency optimises every signal Google's local pack weighs — profile completeness, proximity, NAP consistency, review velocity and local authority — and reports rankings suburb by suburb, not as a single vanity number. Look for compliant review systems (never gating or incentives) and proof: as a Google Premier Partner we average +220% local pack visibility in 90 days.
How do local SEO services improve your Google local pack ranking?
Google's local pack ranks on three core factors: relevance (how well your Google Business Profile matches the search), proximity (distance from the searcher) and prominence (review velocity, citations and local authority). Our local SEO services optimise every signal you can influence — you can't move your address, but you can dominate relevance and prominence, which is how clients average +220% local pack visibility in 90 days.
Everything else we run in-house.
Your competitors
are compounding.
Catch up in 30 min.
A free strategy session with a senior strategist — no juniors, no sales pitch. Walk away with a 90-day roadmap, a revenue forecast, and a live teardown of your ad accounts.