The SEO company behind $650M+ in client revenue.
Established in 2013, Whitehat Agency is the white-hat SEO company Australia's most ambitious brands trust. One senior in-house team, a 412% average organic revenue lift, and zero black-hat penalties in 13 years — backed by a 90-day forecast we'll refund against if we miss.
Trusted by teams at
13 years as an SEO company with zero Google penalties and zero clawed-back rankings — organic growth you keep through every algorithm update.
Across SEO, content and digital PR. A track record few SEO companies in Australia can match — every engagement tied to revenue, not vanity rankings.
No juniors, no offshore link farms. The SEO company you hire is the senior team that does the work — a 412% average organic lift across our 2024–2025 book.
If your current agency feels like a cost centre,
it probably is.
- —Agencies that bill for hours, not outcomes
- —Juniors running your strategy
- —Vanity dashboards that don’t tie to revenue
- —Slow, quarterly reporting with no accountability
- ✓A senior pod across strategy and execution
- ✓Strategy from operators who’ve scaled ASX brands
- ✓Real-time revenue attribution, not impressions
- ✓Weekly ship cycles with a named Growth Lead
Everything an SEO company runs in-house.
We're a full-service SEO company — technical, content, authority and local — delivered by senior strategists, never farmed out. Weekly ship cycles, AI-native execution, and one dashboard that ties every activity to revenue.
Technical SEO
The technical foundation — crawlability, Core Web Vitals, indexation, schema and site architecture fixed at the source so everything else can rank.
Learn moreContent SEO
Topic clusters, pillar pages and senior-written content engineered to rank in Google and earn citations in AI answers.
Learn moreLink building
Editorial backlinks from DR 70+ Australian publications and digital PR. White-hat only — no PBNs, no link farms.
Learn moreLocal SEO
Google Business Profile, citations, location pages and reviews that win the map pack in the markets you serve.
Learn moreeCommerce SEO
Shopify, WooCommerce and headless stores turned into compounding organic revenue engines — faceted nav, product schema, category templates.
Learn moreEnterprise SEO
Templated, AI-accelerated systems that scale organic across thousands of pages, run by a senior pod that ships weekly.
Learn moreDiscover. Strategise. Execute. Compound.
Discover
Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.
Strategise
A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.
Execute
A senior pod ships campaigns, pages and automation in weekly sprints.
Compound
Monthly executive reviews with forecasts, attribution and next-level plays.
Real SEO results from real Australian brands.
A snapshot of the SEO work we've shipped. Real numbers, signed off by the team that ran them.
Eden Hair Extensions
Salesforce
Tego Insurance
The Meat Store
Aston Homes
Awake Academy
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
Recognised by
As featured in
Whitehat vs the alternatives.
Three ways to work with us.
Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.
Project Sprint
A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.
- ✓One senior strategist, one channel
- ✓Weekly working session
- ✓90-day roadmap on day 7
- ✓Direct Slack / Teams line
Growth Retainer
A senior pod plugged into your business. Strategist, specialists and creative working in weekly ship cycles, all tied to a revenue number your CFO signs off on.
- ✓Dedicated Growth Lead + senior pod
- ✓SEO, Paid, Web or AI — any mix
- ✓Weekly ship cycles, monthly QBRs
- ✓Revenue-tied attribution dashboard
Embedded Partner
Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.
- ✓Fractional CMO / Head of Growth
- ✓Multi-pod execution capacity
- ✓Priority ship queue
- ✓Executive board reporting
Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.
SEO company questions, answered straight.
Still got questions? Our team replies to every enquiry inside 24 hours.
What is an SEO company?
An SEO company is a firm that grows your visibility in search engines through technical SEO, content and ethical link building. A senior SEO company like Whitehat Agency ties every activity to revenue rather than vanity rankings — we've generated $650M+ for clients since 2013, white-hat only.
What makes a good SEO company?
A good SEO company is senior-led, transparent and white-hat, and reports on revenue rather than keyword counts. Look for a real track record and a forecast you can hold them to. We back ours with a 90-day refund guarantee and a 412% average organic revenue lift.
How is Whitehat different from other SEO companies?
Most SEO companies farm work to juniors or offshore link farms. We run one senior in-house pod, ship weekly, and have never bought a black-hat link in 13 years. The result: $650M+ generated for clients and zero Google penalties.
How much does an SEO company cost in Australia?
A reputable SEO company prices to the size of the opportunity, not a flat rate — scope depends on your market, competitors and goals. We forecast the investment and the expected return in your free audit, so you see the ROI case before committing. We've generated $650M+ for clients.
How do I choose an SEO company in Australia?
Compare SEO companies on outcomes, not promises — senior-led delivery, white-hat methods and revenue-tied reporting beat the cheapest quote every time. Ask for a forecast and proof of results. We've delivered a 412% average organic lift since 2013, white-hat only.
Is Whitehat a white-hat SEO company?
Yes — it's in the name. We use only Google-compliant tactics: technical hygiene, genuinely valuable content and ethically earned backlinks. In 13 years we've never bought a black-hat link and never had a client penalised, because white-hat results compound instead of getting clawed back.
How long until an SEO company gets results?
Most clients see meaningful organic growth in 90–180 days. Technical fixes can lift rankings within 30–60 days; content and links compound over 6–12 months. We forecast the curve in your audit and back it with a 90-day guarantee.
Do you work with businesses across Australia?
Yes. We're a national SEO company working with brands across every Australian capital and region, plus international markets. Everything is delivered by one senior team, with monthly strategy sessions and a live revenue dashboard.
Everything else we run in-house.
Your competitors
are compounding.
Catch up in 30 min.
A free strategy session with a senior strategist — no juniors, no sales pitch. Walk away with a 90-day roadmap, a revenue forecast, and a live teardown of your ad accounts.