AI SEO Sydney businesses can measure, in Google and the AI answers.
Our office is at 136 Epsom Rd, Zetland, so for Sydney businesses we're local. We run AI SEO for Google's results and for the AI answers in AI Overviews, AI Mode, ChatGPT and Perplexity, then report every month against the baseline we record before the work starts.
Trusted by teams at
Plus about 100 a month for "ai seo services sydney", on Ahrefs' Australian data. Sydney buyers search for this work under both names, so your pages need to answer both.
Roy Morgan, March quarter 2026: 45% of Australians aged 14+. Many of your Sydney customers ask ChatGPT as well as Google, so we measure both.
Since 2013, with zero algorithm penalties. AI SEO builds on that method rather than replacing it, because Google says its AI features need nothing beyond SEO best practice.
If your current agency feels like a cost centre,
it probably is.
- —Agencies that bill for hours, not outcomes
- —Juniors running your strategy
- —Vanity dashboards that don’t tie to revenue
- —Slow, quarterly reporting with no accountability
- ✓A senior pod across strategy and execution
- ✓Strategy from operators who’ve scaled ASX brands
- ✓Real-time revenue attribution, not impressions
- ✓Weekly ship cycles with a named Growth Lead
AI SEO Sydney, what we run for you.
One senior pod runs the work across SEO, content and PR, and every part of it serves Google's results and the AI answers built from the web.
Sydney search and question research
We map what Sydney buyers type into Google and ask AI tools, across your suburbs and service areas, then give each intent one page with one job.
Business Profile and local signals
We keep your Google Business Profile accurate and your business details consistent across the web. Google lists an up-to-date Business Profile among the SEO fundamentals that still count for its AI features.
Learn moreTechnical SEO for Google and Bing
Crawl, index and speed issues fixed at the source, structured data kept accurate, and key pages submitted to Google and Bing. Google's AI features only link to pages that are indexed and eligible for a snippet.
Learn moreAnswer-first content
Pages that answer the question in their opening lines, with headings phrased the way Sydney buyers ask and sections that read clearly on their own.
Learn moreDigital PR and mentions
Coverage and brand mentions on the sites your buyers read. Ahrefs' study of 75,000 brands found mentions, including on YouTube, correlated with AI visibility far more strongly than backlinks.
Learn moreAI search measurement
Your free AI Search Score fetches your pages the way AI crawlers do, without JavaScript, and checks 15 named AI crawlers against your robots.txt. It becomes part of your starting baseline.
Learn moreAI SEO across Australia.
The same senior team and method in every city, with local detail where it matters.
Discover. Strategise. Execute. Compound.
Discover
Deep audit of your business, funnel, ad accounts and competitors. 7–10 days.
Strategise
A bespoke 12-month growth roadmap with KPIs, milestones and budget guardrails.
Execute
A senior pod ships campaigns, pages and automation in weekly sprints.
Compound
Monthly executive reviews with forecasts, attribution and next-level plays.
Real SEO results from real Australian brands.
A snapshot of the SEO work we've shipped. Real numbers, signed off by the team that ran them.
Eden Hair Extensions
Salesforce
Tego Insurance
The Meat Store
Aston Homes
Awake Academy
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
Recognised by
As featured in
Whitehat vs the alternatives.
Three ways to work with us.
Every engagement is scoped to your goal — not slotted into a fixed retainer ladder. Pick the shape that matches where you are; we’ll forecast the investment in your first call.
Project Sprint
A focused, time-boxed engagement with a single senior specialist. Fixed scope. Fixed outcome. One hand on one lever.
- ✓One senior strategist, one channel
- ✓Weekly working session
- ✓90-day roadmap on day 7
- ✓Direct Slack / Teams line
Growth Retainer
A senior pod plugged into your business. Strategist, specialists and creative working in weekly ship cycles, all tied to a revenue number your CFO signs off on.
- ✓Dedicated Growth Lead + senior pod
- ✓SEO, Paid, Web or AI — any mix
- ✓Weekly ship cycles, monthly QBRs
- ✓Revenue-tied attribution dashboard
Embedded Partner
Senior Whitehat strategists integrated alongside your in-house team. We sit your stand-ups, ship from your repos, and report to your exec. Effectively a fractional growth function.
- ✓Fractional CMO / Head of Growth
- ✓Multi-pod execution capacity
- ✓Priority ship queue
- ✓Executive board reporting
Why no public pricing? Because a real growth program is scoped to your goal, your stack and your stage — not a price tag a competitor can screenshot. Book a free call; we’ll give you a forecasted investment and an expected return inside 30 minutes.
AI SEO Sydney questions, answered straight.
Still got questions? Our team replies to every enquiry inside 24 hours.
What is AI SEO for a Sydney business?
AI SEO is SEO that covers Google's results and the AI answers your customers read in AI Overviews, AI Mode, ChatGPT and Perplexity. For a Sydney business it means pages that answer local questions clearly, a Business Profile kept accurate, and both surfaces measured. Roy Morgan found 10.5 million Australians used ChatGPT in an average four weeks in early 2026.
Where is your Sydney office?
Our office is at 136 Epsom Rd, Zetland NSW 2017, and you can reach us on 1800 465 300. We have run SEO from Sydney since 2013, generating $650M+ in revenue for clients, and now run AI SEO for businesses across the city and Australia-wide.
What do your AI SEO services in Sydney include?
Search and question research across your service areas, technical SEO with key pages submitted to Google and Bing, answer-first content, your Google Business Profile, and digital PR that earns mentions on other sites. We report monthly against a baseline recorded before the work starts. Our SEO clients average a 412% organic revenue lift year on year.
What is AI search optimisation, and is it different from AI SEO?
They are two names for the same work. Sydney searchers use both: Ahrefs records about 250 Australian searches a month for "ai search optimisation sydney" and about 100 for "ai seo services sydney". Either way, Google says its AI features need nothing beyond SEO best practice, so the work starts with strong SEO and adds AI visibility measurement.
How do AI Overviews choose which Sydney businesses to show?
Google says AI Overviews need no special optimisation. A page must be indexed and eligible for a snippet, and Google lists helpful content, internal links and an up-to-date Business Profile among the fundamentals that still matter. Ahrefs also found brand mentions correlate strongly with AI visibility, across 75,000 brands. Our Sydney AI SEO work covers each of these.
How long does AI SEO take to show results in Sydney?
Google says recrawling a change can take from several days to several months, so the first movement shows in indexing and Search Console data, then in rankings and AI answers. We forecast the timeline in your free audit and report monthly. We have run white-hat SEO in Sydney for 13 years with zero algorithm penalties.
Can you guarantee my business appears in AI Overviews or ChatGPT?
No. Google states that even a page meeting every requirement is not guaranteed to be crawled, indexed or shown. What we commit to is the work and the measurement: a baseline of where you appear today, the changes we make, and the same checks each month. Our SEO clients average a 412% organic revenue lift year on year.
How much does AI SEO cost for a Sydney business?
We scope each retainer to your market, competitors and goals rather than a flat rate. Your free audit sets out the recommended work, the investment and the return we expect before you commit. Across our SEO clients, the average return is 8.7 times the investment, and clients rate us 4.9 out of 5 across 180 reviews.
Everything else we run in-house.
Your competitors
are compounding.
Catch up in 30 min.
A free strategy session with a senior strategist — no juniors, no sales pitch. Walk away with a 90-day roadmap, a revenue forecast, and a live teardown of your ad accounts.