How we lifted Koala Living's revenue 51% in 90 days and a 1,290% ROAS on Google Ads
Whitehat Agency transformed our online business in half a year. Their laser-focused SEO and Google Ads strategy sent more shoppers to our site, landed 6,000+ keywords on page #1, and lifted revenue 51% — all while delivering a stunning 12X ROI. They're the growth partners every retail brand dreams of.
Marketing TeamKoala Living
Beloved in store — under-performing online.
Koala Living had an established retail footprint and a loyal customer base, but the online channels weren't keeping pace. The board wanted a high-performing eCommerce engine to sit alongside the showrooms — capable of capturing premium furniture shoppers wherever they searched.
The brief was four-part: transform a showroom-centric model into a digital one, capture new audiences for premium furniture and homewares, scale paid acquisition without sacrificing ROAS, and build sustainable organic visibility to future-proof growth.
A traffic-to-till strategy: SEO and Google Ads in one motion.
We united the SEO and Google Ads teams behind a single goal — moving shoppers from search to checkout as efficiently as possible. The SEO programme unlocked indexability and built the keyword base that paid couldn't buy.
Google Ads was then layered with disciplined campaign structures around best-selling SKUs, while on-site UX work removed the friction killing conversion across categories.
Precision SEO framework
Deep keyword mapping across product, category and inspiration pages, plus a technical clean-up (crawl depth, Core Web Vitals, schema) to unlock indexability at scale.
High-intent Google Ads campaigns
Segmented Shopping, Search and Performance Max structures built around best-selling SKUs — so paid spend tracked real purchase intent and protected margin.
Conversion-first UX enhancements
Removed friction across category and product pages, tightening the path from "saw it" to "bought it" for high-consideration furniture buyers.
+51% revenue. 1,290% ROAS. 6,000+ page-one keywords.
Inside the first 90 days, organic revenue lifted 51% — and Google Ads delivered a 1,290% return on ad spend while protecting margin. Quarter-over-quarter site traffic climbed 27%.
Six months in, 6,000-plus keywords ranked on page one — a future-proof organic base sitting underneath the paid engine, compounding the revenue contribution from every campaign.
The numbers that lifted the store.
A loved retail brand, an under-built online channel and a 90-day window to move the needle. Here's what a unified SEO and Google Ads programme delivered.
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
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