How we drove a 143% revenue lift and 323 extra orders for Platinum Research Compounds
Partnering with Whitehat Agency was a game-changer for our business. Shuey and Anuja quickly understood our niche market and delivered a tailored strategy that produced real, measurable results. Within just a few months, we saw a 143% increase in revenue, hundreds of additional orders and a major boost in search visibility.
Liam RobinsonFounder, Platinum Research Compounds
Niche eCommerce, hard to scale on Google.
Platinum Research Compounds wanted to scale a niche eCommerce business — more revenue, more orders and stronger visibility across the SERPs that drive their category. The hard part: doing it without overspending on paid, in a regulatory landscape where ad-platform policies and ranking volatility punish a sloppy approach.
The brief was clear: scalable revenue growth, page-one rankings on competitive category terms, and a steady lift in organic and paid traffic year on year.
A precision-focused digital growth plan for a niche audience.
We built a growth programme tuned to the regulatory and category-specific quirks of the audience — technical SEO and content underpinning organic, rebuilt Google Ads campaigns running smart bidding underneath.
The four workstreams pulled in the same direction: more revenue per session, more orders per dollar of paid and more page-one keywords compounding over time.
Full SEO programme
Ran a complete technical audit, executed a keyword-rich content programme and built authoritative backlinks — landing 179 page-one rankings inside five months.
High-converting Google Ads
Rebuilt campaigns from the ground up, introduced smart bidding and crafted ad creative tuned to the niche audience — lifting conversion without inflating spend.
Holistic eCommerce growth
Aligned CRO, content and campaign strategy across the buyer journey to reduce drop-offs and turn more sessions into orders.
Full-funnel digital strategy
Blended SEO, PPC and content into a single, compounding growth engine — built for sustainable revenue, not short-term spikes.
Revenue up 143%. 323 extra orders. 179 page-one rankings.
Inside 90 days, revenue was up 143%. Inside 65 days, the brand had landed 323 additional orders. Across five months, 179 keywords ranked on page one and year-on-year website traffic was up 44%.
A niche eCommerce business had turned into a measurable, repeatable growth engine — built on real category authority, not paid spike-and-fade.
The numbers that scaled the brand.
A niche eCommerce business, a competitive SERP and a tightly regulated category. Here's what a precision growth programme delivered.
Words from the people paying us.
“Whitehat Agency has done a remarkable job with the Wiise project. The quality of work is unmatched. The team there is highly creative and results focused. They helped us deliver the Wiise website in record time and worked really well with our internal team. Then once the website was live, they helped with the digital marketing launch campaign with exceptional results. Thank you.”
“Whitehat treats my business like it’s their own. They really valued our company’s values.”
“Whitehat didn’t just send more traffic — they sent qualified doctors ready to insure. 300+ fresh leads and an 18% jump in completed quotes.”
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